Veteran-owned. New Braunfels-built. We pick up the phone.
Fresh Bread Digital helps HVAC, plumbing, roofing and other local service businesses along the I-35 corridor turn Google searches into booked jobs. No 12-month contracts, no offshore team, and no reports that say clicks are up while your phone stays quiet.
- Years in digital marketing
- 10+
- Five-star Google reviews
- 30+
- BBB rating
- A
- Long-term contracts
- 0
Rob Petruccello
Founder · New Braunfels, TX
- Veteran-owned business, verified by the Texas Veterans Commission
- MBA, St. Bonaventure University
- Doing digital marketing since 2016
- Semrush Agency Partner · BBB A rated
- New Braunfels Chamber of Commerce member
Built by a New Braunfels local who got tired of watching good businesses get burned.
I built Fresh Bread Digital because I kept meeting hard-working local business owners who had been burned by faceless agencies three states away. They sign a 12-month contract, the agency disappears, and every 30 days an automated report shows up saying "clicks are up" while the phone isn't ringing.
I live here in New Braunfels, and our team is 100% U.S.-based. We don't do long-term contracts because we would rather earn your business every month. Whether you need local SEO services, a conversion-focused website or Google Ads management, we build the strategy around your business and show you the real numbers every month.
From lead generation to AI and marketing automation, everything we build has one job: more qualified calls and booked jobs. See the case study results from service businesses across Central Texas, or browse the websites and brands we've built.
Why New Braunfels Businesses Pick Us Over the Big Agencies
You have probably heard the big-agency pitch. Here is what changes when you work with us instead.
The big-agency way
The Fresh Bread way
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Them
A 12-month contract and a cancellation fee.
Month-to-month. Give us 30 days' notice and you are free to go.
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Them
A new account manager every quarter, somewhere far away.
A New Braunfels local who actually picks up the phone, backed by a 100% U.S.-based team.
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Them
A monthly PDF that says "clicks are up" while the phone stays quiet.
Calls, form leads and cost per lead, each tracked to the channel that earned it.
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Them
A template on a builder you rent and can never take with you.
A custom WordPress website on WP Engine hosting that you own.
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Them
One package for every business in every city.
A plan built around your trade, your service area and what a booked job is worth to you.
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Them
Case studies from companies you have never heard of.
Real results from Central Texas service businesses, with the numbers on our case study pages.
Clients, not account numbers
Rise Service Company, Seguin, TX
A local HVAC team we run local SEO, Google Business Profile and Local Services Ads for.
Read the Rise case study →Veteran-owned
Mission first. The same discipline, accountability and follow-through, applied to your marketing.
10+ Years of Milestones
Every lesson below was learned on a real budget before it was ever used on yours.
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2016
Built an Amazon store from scratch
Sold 5,000+ products nationwide through a self-built Amazon store. The first lessons in paid ads, product pages and conversion, learned with real money on the line.
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2017
Went back to school for marketing
Started the Digital Marketing bachelor's program at St. Bonaventure University in New York and earned Google Ads and Google Analytics certifications.
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2020
MBA and an interview at Google
Earned a Master of Business Administration from St. Bonaventure University and interviewed with Google in Ann Arbor, Michigan.
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2022
Went all-in on local SEO and automation
Google Business Profile and map-pack strategy, missed-call text-back that replies within seconds, and automated review requests after every job.
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2024
Launched Fresh Bread Digital
Opened in New Braunfels to bring that playbook to local service businesses along the I-35 corridor: websites, local SEO, Google and Meta ads and AI automation.
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2026
Branding and social media join the menu
Added branding and logo design and organic social media marketing. Game Day Sports Lighting was the first full brand system out of the oven.
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Today
Still earning it every month
30+ five-star Google reviews, BBB A rated, a Semrush Agency Partner and a proud New Braunfels Chamber of Commerce member. Month-to-month, like day one.
Headquartered in New Braunfels. Working the whole I-35 corridor.
Fresh Bread Digital is a New Braunfels digital marketing agency for service businesses from San Antonio to Austin. We know the difference between ranking in Gruene and ranking in Stone Oak, and we build every campaign around the towns your trucks actually drive to.
What local means here
- Same time zone, same weather, same busy season as your customers.
- Meetings in person when it helps, Zoom when it doesn't.
- Keyword research and map-pack tracking from New Braunfels, not a national average.
Real Results.
Real Central Texas Businesses.
All American Irrigation Systems
123 leads generated at $19.74/lead.
"A scalable lead generation channel for San Antonio homeowners."
Nexwave Lighting
201 leads in 30 days at $20.74/lead.
"Predictable demand for high-ticket permanent outdoor lighting."
Rise Service Company
+1.5K% LSA Leads • 843 Tracked Calls • 40.1K Impressions
"Rise Service Company increased LSA leads by 1.5K%, generated 843 tracked calls, reached more than 40K search impressions, and went from 2 to 25 top-3 positions on the Seguin rank grid."
Turnkey Tents & Events
52 Google Ads conversions at $22.82 each.
"High-intent tent and event rental searches turned into real bookings."
Some of the businesses we build and market for
See what we built for each of them in the portfolio.
About Fresh Bread Digital: FAQ
The questions people ask before their first strategy call.
Stop watching competitors win the jobs that should be yours.
Book a free 30-minute strategy call. We'll show you where your next jobs are coming from and what it takes to win them — even if you've been burned by agencies before.
Contact Information
Phone
Hours
Mon–Fri, 8:00 AM – 5:00 PM CST

