Rise Service Company: Custom Website, SEO, Google & Meta Ads
New custom website, 843 tracked calls and +1,500% Local Services Ads leads.
- Industry
- HVAC
- Location
- Seguin, TX
- Platform
- WordPress (custom theme)
- Scope
- Web design + SEO + Google & Meta Ads
Where Rise Service Co. started
Rise Service Company is a licensed, family-owned HVAC contractor in Seguin with a five-star reputation, but limited visibility beyond word of mouth. Larger competitors owned the map pack and the Local Services Ads slots for AC repair, tune-ups and installs, and the website needed to do a better job of turning that reputation into calls.
The Fresh Bread approach
Fresh Bread runs Rise's full growth stack. We designed and built the new callrisetx.com as a custom WordPress site: a "We fix first" homepage built around real photos of the team and trucks, a page for each of the 11 heating, cooling and air-quality services, 14 service-area pages from Seguin to San Marcos, plus membership, financing, reviews and online booking. Around it we run local SEO and Google Business Profile optimization, Local Services Ads, Google search campaigns and Meta ads, all wired to call tracking so every dollar is tied to a ringing phone.
Where they are now
Across the engagement Rise logged 843 tracked calls, LSA leads grew 1,500%, search impressions climbed 285.9% to 40,120, organic clicks rose 311.3% and the site ranks for 100+ keywords with multiple #1 positions for AC repair, tune-up and installation terms in Seguin. Those numbers were measured May 26 to August 23, 2026, before the new website launched; the new site now gives that traffic a clearer place to call, text or book.
Read the full case study →By the numbers
Tracked calls
Ecosystem-wide, GBP the largest source
LSA leads
Local Services Ads
Organic clicks
Google Search Console
Search impressions
+285.9%
Figures from Google Ads, Google Search Console, call tracking and Semrush reporting for this client. Results vary by market and budget — see more on the case studies page.
What we delivered
- Custom WordPress website design & build
- 11 service pages + 14 service-area pages
- Online booking, call and text CTAs on every page
- Local SEO + GBP optimization
- Local Services Ads
- Google search campaigns
- Meta ads
- Call tracking & monthly reporting
How this project fits our services
Web Design
Conversion-engineered design, mobile-first layouts, native forms and calendars wired into the CRM.
Website Management
Hosting, updates, backups, edits and monitoring so the site keeps producing after launch.
Local SEO
Service and location pages, Google Business Profile optimization and technical SEO tracked in Semrush.
Google Ads
Search and Local Services Ads campaigns with tight geo-targeting and full conversion tracking.
Meta Ads
Facebook and Instagram lead campaigns built around homeowner targeting and simple lead forms.
Hosting is $97/month and the Maintenance & SEO Care Plan adds $200/month — every site here runs on one or both.
See what’s included →
Stop watching competitors win the jobs that should be yours.
Book a free 30-minute strategy call. We'll show you exactly how to add 10–20 jobs/month — even if you've been burned by agencies before.
Contact Information
Phone
Hours
Mon–Fri, 8:00 AM – 5:00 PM CST